The function of the is dental flossers for PLACERS! This is fast and easy to carry with you to floss when you have something stuck between your teeth. It is very minty and surly freshens hot breath. I think the style of design the package reminds of if American Kitsch because of the shape of the floss and the typography. By looking at the artwork quality seems to stand out because of the heading of the product. My sister is a dental hygienist and always talks about flossing, always scarring me about having to much plack between your teeth and made me want to carry some with me whenever it is needed. That is how it attracted me.